Kunst På Arbejde has entered a new chapter. The organisation holds one of Denmark’s largest private art collections – and what makes it special is that it isn’t reserved for the few. Instead, it can be experienced at workplaces, schools, and institutions across the country, where it sparks reflection, conversations, and stronger cultures.
We’ve had the pleasure of developing a new brand strategy, tone of voice, repositioning, dialogue tools, visual identity, and website in close collaboration with Kunst På Arbejde. A process that has both evolved the brand and created a platform for future ambitions: to share art as a living, relevant force in working life.
The new identity is rooted in the essence of sharing. Not just works of art – but perspectives, meanings, and movement.
A warm thank you to Tanya Lindkvist and Eva Helsted at Kunst På Arbejde for a collaboration that also made space for the art within us.
Discover the new brand strategy and identity at: www.kunst-paa-arbejde.dk